Market analysis of special vehicles and trucks for rent in Germany

Germany's truck market is one of the biggest in Europe. With the economy constantly growing, transportation logistics and e-commerce take on significant roles in daily business operations. Special vehicles like dump trucks, concrete mixers, and cranes are widely used in construction, while flatbed trucks, refrigerated vehicles, and box trucks are in high demand in shipping goods.

This article aims to analyze the market of rented special vehicles and trucks in Germany. We will look at the market's size, growth, and trends, competition, and future prospects.

Market Size and Growth

According to the German Federal Ministry of Transport and Digital Infrastructure, in 2019, there were around 580,000 rental trucks registered in Germany. The number is projected to grow further in the coming years. The truck rental market's size in Germany amounts to approximately €6.5 billion ($7.7 billion), and it is expected to reach €7.5 billion ($8.9 billion) by 2025, growing at a CAGR of 2.39% during the forecast period (2020-2025).

One major reason for the increasing demand for rented trucks in Germany is the rise of e-commerce. The growing number of online platforms like Amazon, eBay, Zalando, and many others has increased the demand for delivery services. The services include last-mile & middle-mile delivery, which needs efficient transport to ensure delivery speed and customer satisfaction.

Another factor that drives demand is the significant growth in the construction sector in Germany. Moreover, the government aims to invest in infrastructure projects to drive economic growth in 2021, which will boost the demand for trucks, especially special vehicles.

Competitive Landscape

The truck rental market in Germany is highly competitive due to both established and local players. The market is fragmented, with several companies competing for market share. Key players like Sixt, Enterprise, Local Motion, LKW Walter, and Hertz have a significant market presence and are involved in expanding their fleet and developing customer-oriented strategies.

Furthermore, local players are focused on providing competitive prices and high-quality services to regional businesses and contractors. As a result, they have their unique niches and loyal customer bases.

Trends and Future Prospects

The rental truck industry in Germany is undergoing rapid changes, especially due to technological advancements. These changes include telematics, big data, and the incorporation of electric and hydrogen fuel-cell power trucks. This trend is not only to comply with increasingly stricter emission regulations but also due to the cost benefits of fuel savings, maintenance, and operations.

Another future trend in the rental truck market is the incorporation of artificial intelligence (AI) into fleet management. AI can help companies monitor driver behavior, detect engine and vehicle troubles, and predict maintenance needs.

In conclusion, the truck rental market in Germany has a promising future due to the increasing demands in the e-commerce and construction sectors. The market's size is projected to grow, with several companies fiercely competing for market share. Furthermore, the innovations in technology and eco-friendliness are expected to drive market growth.